BLOG

Your Brand Is Your Business - Market It!

4 days ago

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

Continue Reading

7 Brilliant Bamboo Promotional Products

Oct 07

You don't have to be a panda to love bamboo! This popular, eco-friendly renewable resource grows super-fast and is known to be one of the most adaptable materials on the planet. Bamboo is incredibly v...

Continue Reading

Case Study: It Takes a Village

Sep 30

Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more di...

Continue Reading

Case Study: Info in a Flash

Sep 23

Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to di...

Continue Reading

Your Guide to Drinkware

Sep 16

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your bran...

Continue Reading

6 A+ Products for Online Education Courses

Sep 09

Classrooms have looked very different this year. Who agrees? Notebooks have turned into laptops, desks have turned into dining room tables, and students have kept their distance by learning and study...

Continue Reading

7 Promotional Products for Law Firms

Sep 02

If you're in the law business, you know that brand recognition is everything. In fact, repeat clients and referrals are some of the top avenues through which law firms gain business. If you're looking...

Continue Reading

Case Study: Where Has Your Pen Been?

Aug 26

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?” ...

Continue Reading

5 Fail-Proof Ideas for Your Business Instagram

Aug 18

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...

Continue Reading

Case Study: Zip It Up

Aug 11

Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How it ...

Continue Reading

Case Study: Rock out on the Run

Aug 03

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use dur...

Continue Reading

11 Promo Products for an Active Lifestyle

Jul 27

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports-mi...

Continue Reading

Case Study: It's Raining Cats and Dogs

Jul 20

Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide pet...

Continue Reading

7 Ways to Instantly Make Your Website More User-Friendly

Jul 12

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...

Continue Reading

How to Reduce Stress on the Job

Jul 05

Here are some interesting stats for you. More than 157 million Americans are part of the U.S. workforce. Considering that number, did you know that workplace stress is responsible for up to $190 billi...

Continue Reading

6 Promotional Products to Fit Your Budget

Jun 28

Branding: it’s something that every company needs but there can be a common misconception that you need a large budget to get started. That’s not the case! Branding and promoting your comp...

Continue Reading

5 Pitch Perfect Products for Musically Talented Individuals

Jun 21

We all have talented musicians in our lives. Whether they can shred on an electric guitar or have tried out for the local singing competition, some people are born to make music. Here are 5 promo pro...

Continue Reading

Tasty Products to Satisfy a Sweet Tooth

Jun 13

If you’re looking for a crowd-pleaser of a promotion, consider candy! Few people can resist the delicious charms of a tasty treat, and giving someone a sweet gift is a great way to have them rem...

Continue Reading

6 Tips on Professionally Reaching New Heights in 2020

Jun 06

Can you believe 2020 is here? We can’t either! With the new decade beginning, it’s important to take baby steps that will eventually help you reach your professional goals this year. Wheth...

Continue Reading

7 Camping Promotional Products for the Great Outdoors

May 30

Whether you’re looking to relax and recharge or seeking adventure, getting out into nature provides everyone some peace and quiet from our regular lives. Help your customers enjoy the great o...

Continue Reading

Case Study: Lunchtime Loot

May 23

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

Continue Reading

Case Study: Piece of Cake

May 16

Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Products:...

Continue Reading

Giving Back: The Importance of Corporate Social Responsibility

May 09

Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a bett...

Continue Reading

Case Study: A Wedded Keepsake

May 01

Item: JAFFA® Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for ...

Continue Reading

Generation Z vs. Millennials: What’s the Difference?

Apr 24

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

Continue Reading

5 Military Themed Promotional Products

Apr 17

We’ve got camouflage. We’ve got utility. We’ve got plenty of “olive drab” to go around. If you are looking for products that appeal to military personnel and their famili...

Continue Reading

7 Promotional Products for When You’re Feeling Lucky

Apr 10

Whether you’re a casino looking for new ways to entice players to visit or you’re putting together a casino themed event, there are plenty of promotional products for you! Add your logo an...

Continue Reading

6 Products for the Aspiring Home Chef

Apr 02

Thanks to innovations like grocery delivery and ready-to-cook meal kits, people are cooking more at home. From the humble peanut butter and jelly sandwich to gourmet dishes and fancy cakes, it takes t...

Continue Reading

Satisfy Your Customers’ Cravings With These 6 Sweet Treats

Mar 26

Chocolate and candy can make everyone smile! From fudge and chocolate-covered almonds to saltwater taffy and sour gummies, there are thousands of options for you to send to customers! Here are 6 of o...

Continue Reading

Case Study: Don't Bottle It Up

Mar 19

An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to wor...

Continue Reading

The History of Promotional Products

Mar 12

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products have...

Continue Reading

Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Oct 03, 2020

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...

Continue Reading

Case Study: Make a Spectacle

Sep 26, 2020

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given ou...

Continue Reading

Case Study: A Spoon-taneous Promotion

Sep 18, 2020

Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mugs w...

Continue Reading

10 Promotional Products for Healthy Living

Sep 11, 2020

We all strive to be our best selves, but sometimes it’s easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down th...

Continue Reading

Case Study: Bake in Business

Sep 04, 2020

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come to t...

Continue Reading

Case Study: Guess the Flavor Lip Balm

Aug 28, 2020

Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...

Continue Reading

Branding 101: What Makes a Brand Powerful

Aug 21, 2020

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

Continue Reading

4 Steps to #Winning Social Media

Aug 13, 2020

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...

Continue Reading

6 Promotional Signs to Let Customers Know You’re Open For Business

Aug 06, 2020

As restaurants, salons, retail stores, and more begin reopening the doors, many business owners are trying to think of bold ways to visually attract customers to their businesses. From curbside food p...

Continue Reading

6 Promo Products for the Great Outdoors

Jul 30, 2020

A little branding goes a long way with these promo products perfect for the great outdoors! By adding your logo to these six sturdy items, your brand can be seen on hiking trails, huddled around a cam...

Continue Reading

Top 8 Promotional Products for Real Estate Professionals

Jul 23, 2020

If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that yie...

Continue Reading

5 Outside-the-Box Promotional Products for Your Next School Order

Jul 15, 2020

If you’ve ever placed an order for promotional products for a school, you have probably seen your fair share of t-shirts and baseball caps. And trust us, those are definitely important! Wearable...

Continue Reading

5 Environmentally-Friendly Promotional Products

Jul 08, 2020

How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of products t...

Continue Reading

Case Study: Jamming Out

Jul 01, 2020

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...

Continue Reading

10 Must-Have Tech Products and Accessories

Jun 24, 2020

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wearab...

Continue Reading

Lead a Healthier Lifestyle With These 6 Promotional Products

Jun 17, 2020

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, the ...

Continue Reading

Case Study: What Does Your Phone Stand For?

Jun 09, 2020

Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name in ...

Continue Reading

Case Study: Adventure Awaits

Jun 02, 2020

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...

Continue Reading

Case Study: Getting Bent out of Shape for More Business

May 26, 2020

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...

Continue Reading

Let's Get Physical With These Activewear Promo Products

May 19, 2020

Activewear promotional products are a great option for company wellness programs, fitness centers, or any brand promoting an active lifestyle! Exercise is an important part of our overall wellness and...

Continue Reading

Take it To-Go: 8 Restaurant Takeout Essentials

May 12, 2020

The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are now...

Continue Reading

Here Are Our Votes For The Best Political Promotional Product Staples

May 05, 2020

Whether you are right or left, red or blue, or somewhere in the middle, if you’re in need of political promotional product staples, we've got some great candidates for you! Yard Signs ...

Continue Reading

4 Ways to Improve Communication

Apr 28, 2020

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you’re at the mo...

Continue Reading

Know Your Shades: 4 Types of Iconic Sunglasses

Apr 20, 2020

“The future’s so bright, I gotta wear shades.” - Timbuk 3 Sunglasses have been and always will be one of the most popular promotional products. Why? Because practically everyone wea...

Continue Reading

Perk up Your Promotions With These 6 Coffee Products

Apr 13, 2020

Coffee enthusiasts will love these promotional products that look like they’re straight from the coffee shop! Millions of people drink coffee and tea every day, even multiple times a day which m...

Continue Reading

7 Fitness Promotional Products to Help You Stay in Shape

Apr 06, 2020

Exercise is an important part of our overall wellness and many companies are using wellness initiatives to promote healthy choices like regular exercise. Whether your company is encouraging physical f...

Continue Reading

9 Useful Apps for Sales & Marketing Professionals

Mar 29, 2020

Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...

Continue Reading

How to Juggle Work and Life Balance Like a Boss

Mar 22, 2020

Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can...

Continue Reading

Case Study: Bringing Back the Fanny Pack

Mar 15, 2020

Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The ...

Continue Reading

6 Things You're Missing Out on by Not Using Promotional Products

Mar 08, 2020

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

Continue Reading

Case Study: Computer Repair At Your Fuzzy Fingertips

Feb 29, 2020

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...

Continue Reading

5 Promo Products for People Who Love to Plan

Feb 22, 2020

Calendars, planners, and clocks are some of the most popular promotional products because they are useful, inexpensive, and receive innumerable impressions on a daily basis. Brand these everyday essen...

Continue Reading

O Canada! 6 Promotional Products Made in Canada

Feb 15, 2020

From sea to sea, Canada is a large and beautiful country that produces a wide range of products. There are so many Canadian-made products to choose from, but we worked hard to narrow it down to a shor...

Continue Reading

Case Study: The Big Picture

Feb 08, 2020

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...

Continue Reading

Case Study: Keep it Cooler

Feb 01, 2020

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their empl...

Continue Reading

Case Study: Spec-Tacular Promotions

Jan 24, 2020

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV event ...

Continue Reading

6 Promotional Products That Put the “Fun” in Fundraiser

Jan 17, 2020

Promotional products can help your fundraising event get donors in the giving spirit and maximize the amount of money you raise for charity. These 6 products for fundraisers show off your charitable c...

Continue Reading

The Secrets to Attracting Ideal Customers

Jan 10, 2020

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attracting...

Continue Reading

Customer Experience + Branding: The Relationship Goals of Marketing

Jan 02, 2020

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...

Continue Reading

6 High-Tech Promotional Products

Dec 26, 2019

It seems like there are new cutting-edge gadgets coming to market every day. It’s getting hard to keep up with what is really going to make your life easier and what’s just hype. We&rsquo...

Continue Reading

How Promo Products Can Tell Your Brand's Story

Dec 19, 2019

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

Continue Reading

6 On-the-Go Products for Travelers

Dec 12, 2019

Being prepared isn't just for the Scouts, it's good advice for anyone who lives life on the go! Add your logo to these hospitality and travel themed promotional products and your customers will rem...

Continue Reading

6 Products to Include in Every Holiday Gift Basket

Dec 05, 2019

It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thoug...

Continue Reading

Case Study: Raise Your Glass

Nov 27, 2019

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...

Continue Reading

6 Tradeshow Staples That are Made in the USA

Nov 20, 2019

Tradeshows offer important opportunities for your company to connect with customers and prospects face-to-face and make lasting impressions. Make sure you’re prepared with the proper supplies to...

Continue Reading

8 Promo Products That Will Kick Start Your Goals

Nov 13, 2019

We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physical...

Continue Reading

3 Things Every Busy Professional Needs

Nov 06, 2019

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professional...

Continue Reading

8 Fall Promo Products

Oct 30, 2019

As the weather cools down, we’re having dreams of color changing leaves and all the fall themed events and promotions to come. From Halloween parties to homecoming football games, there are ple...

Continue Reading

Case Study: Save the Date, Save the Day

Oct 22, 2019

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...

Continue Reading

25 Insane Facts About Promotional Products

Oct 15, 2019

You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising across a...

Continue Reading

Your Guide to Promotional Shirts

Oct 08, 2019

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...

Continue Reading

Yes, There's a Difference: Everything You Need to Know About Pens

Oct 08, 2019

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can be ...

Continue Reading